Social Media Management

Since August 2024, I’ve been handling the social media for The Clothing Loft, a local consignment store, by creating engaging posts and stories on Instagram and Facebook. Here you’ll find samples of social media creation and the results.

Eleanor Parks

Eleanor Parks

Content Creation

Using Capcut and Canva, I created on-brand content for The Clothing Loft, including promotions, product showcases, relatable videos, and updates on new arrivals, while staying current with social media trends to keep followers engaged. Throughout, I made sure everything stayed on-brand with a clean, minimalistic fashion aesthetic that reflected the store's vibe.

Emmet Marsh

RESULTS

Online Sales

Q4 2023 vs Q4 2024

Shopify sales increased 24.1% from Q3 2023 to Q4 2024, jumping from $3440.75 sales to $4269.08 year-over-year.

Q3 vs Q4 2024

123% increase in Instagram views, a 267.7% boost in reach, and a 67.1% rise in engagement in Q4 compared to Q3 2024.

Social Media Performance